Double Tree

**• Type & Client:** Seasonal decoration projects for DoubleTree by Hilton Jakarta. **• Overall Objective:** To create inviting, memorable atmospheres during key festive seasons, aligning with DoubleTree’s warm, approachable brand identity while adding a touch of refined elegance. --- #### 🌙 Ramadan **Theme & Concept:** A warm, welcoming Ramadan design inspired by Middle Eastern motifs and soft golden accents. The concept focused on togetherness and peaceful reflection, transforming the space into a serene sanctuary. **Special Features:** - Elegant crescent moon and lantern installations. - Warm, glowing ambient lighting for a comforting atmosphere. - Delicate floral touches and intricate decor details highlighting Ramadan traditions. **Impact:** - Enhanced the hotel’s lobby experience during Ramadan, fostering a sense of community. - Became a popular photo spot among guests, increasing social media exposure. - Strengthened DoubleTree’s image as a thoughtful, guest-centered brand. --- #### 🎄 Christmas **Theme & Concept:** A joyful, cozy Christmas wonderland designed to evoke warmth and festive cheer. Inspired by classic holiday traditions, the decor combined rich reds, greens, and shimmering gold details. **Special Features:** - Majestic Christmas tree adorned with elegant ornaments and gift displays. - Festive floral arrangements and decorative garlands enhancing the holiday spirit. - Whimsical details to create a playful yet sophisticated atmosphere. **Impact:** - Delighted guests and families with an inviting, festive environment. - Drove organic social media engagement through guest photos and stories. - Reinforced DoubleTree’s approachable, heartwarming hospitality image. --- **Quick Taglines:** - *Ramadan:* Warm Golden Ramadan at DoubleTree Jakarta - *Christm*